Welcome to the spring 2011 issue of Wickware Quarterly. From predicting a return to the gold standard to helping marketing people work better with sales teams, this issue is full of ideas for financial services professionals like you.
Cash for your gold!
Trends
Maybe it’s time to consider trading your cash for gold, because it could once again be the world’s reserve currency.
Ideas to bring marketing and sales together
Creative
Managing Director Asif Nasim shares his advice to help marketing people work better with sales teams to produce more successful product launches and marketing campaigns.
Every move you make
Perspective
Do you want investors, advisors, consultants and colleagues to remember you, trust you and buy into your ideas? Then take this advice.
Quick hits on money and marketing
Digest
Swiping credit cards with your iPhone, the cost of making money and the meaning of the word “cashtration.”
Industry and agency news
Update
Inviting you to join us for an exclusive speaking event, and introducing our new Account Director, Nicole Laurie.
