Wickware Quarterly – Fall 2011

What are 76% of asset managers getting wrong?
The answer is messaging – creating a concise and powerful message that tells investors, advisors, and consultants why they do what they do, what makes them different, and how they can solve a client’s individual needs. Wickware Communications studied 150 asset managers with $10b+ in AUM across North America to find out which firms are doing a great job with their message, and identify best practices that firms of all sizes can use to improve their marketing efforts and increase sales. contact us to request a copy of the report, or to book us to speak at your industry event.
November is Financial Literacy Month in Canada
If you know someone – especially a young person – with questions about money and markets, this is a great time to share some of your knowledge with them. November is Financial Literacy Month in Canada, an initiative developed by the Financial Literacy Action Group in collaboration with the Financial Consumer Agency of Canada, the government’s lead agency on financial literacy. The U.S. equivalent takes place in April.


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