The demographics of Occupy Wall Street

Business analyst Harrison Schultz and professor Hector R. Cordero-Guzman from the Baruch College School of Public Affairs studied a survey of 1,619 visitors to occupywallst.org and found the following demographic information:

Source: fastcompany.com

You’ve only just begun

In the 2009 film Art & Copy, famed ad exec Hal Riney remembers a 1970 campaign that marked a new era in financial services advertising. It was for San Francisco’s Crocker National Bank, which Riney describes as “an old-fashioned bank with old-fashioned customers, all of whom were either dying or about to.” Riney’s idea was to hire songwriter Paul Williams to pen a song about young people and their lives. The resulting minute-long spot features scenes of a young couple on their wedding day set to Williams’ tune “We’ve Only Just Begun,” which went on to become a chart-topping hit. Says Riney, “We had some really remarkable commercials for the time because they didn’t say anything except ‘You’ve got a long way to go and we’d like to help you get there.’”